Bob Connelly

Director of Generative AI, design and motion

Now We Collide

Appearing at State of Social ’23

Workshop

SESSION DETAILS

Threats and Thrills of AI in Marketing w/ Ryan Bodger & Bob Connelly
As Chief Creative Officer and Director of Design and Gen.AI at groundbreaking creative agency Now We Collide, Ryan Bodger and Bob Connelly are masters of embracing tech and harnessing innovation to supercharge every facet of marketing.

In their thrilling workshop, Ryan will bring you up to date and down to earth with a short history of AI that covers how AI models work and how brands and marketers are using them (and training their own to avoid copyright issues). Then, Bob will provide an intro to AI image and video generation and a live demo. And you’ll leave with practical tips to help you harness AI in your digital marketing day-to-day.

A hands on multi-disciplinary creative, with over twenty years experience, working in design, brand, content, film and generative AI. Over this period Bob has worked in Sydney, Melbourne, Los Angeles, Beijing, Berlin, Hong Kong, New York and San Francisco with some of the top creative and post production houses.

With a passion for graphic, illustration and AI his craft in storytelling is always conceptual eye-bending entertainment.

Together Ryan and Bob have created Collide-AI, a division of Now We Collide that focusses on the development and production of Generative AI solutions for brands.