Frequently asked questions

Tuesday 24 & Wednesday 25 August 2027 at Optus Stadium, Perth. Day one runs to 7pm and day two to 6.30pm, each ending with the sundowner. Plan your trip, book your accommodation or add the dates to your calendar.

Australia’s conference for working social and digital marketers, held at Optus Stadium in Perth every year since 2018. SOS27 is the tenth edition.

Across two days, practitioners show their work: what they tested, what broke and what they would change. They are not here to sell, posture or recycle the obvious. They are here with ideas you can use the week you get back.

Anyone who does marketing, or pays for it. In-house teams, agencies, founders, creators and students. Not sure it is you? See who attends.

The first SOS27 names land on the Speakers page as they are confirmed. The waitlist hears it first. Want a look at who has spoken before? See the past speakers.

Yes, and plenty of it. Expect gourmet eats, thoughtful snacks and bottomless barista-brewed coffee from Hunt And Brew, from a morning bite to a buffet lunch and afternoon treats. And yes, there is American candy too.

Add them to your ticket on the My ticket page. The link is in your ticket email. Do it before 1 August 2027. The Optus Stadium catering team plans for every dietary need, allergies included.

Yes, complimentary WiFi in the River View Room at Optus Stadium. Livestreaming the event isn’t allowed, so don’t get cheeky.

Whatever makes you happy. Business casual never goes wrong. Bring layers: the River View Room at Optus Stadium is set for the majority and often runs cold.

Perth has a Mediterranean climate and more hours of sunshine than any other Australian capital. Late August brings cool mornings and mild afternoons. Check the current weather.

No. Optus Stadium has neither, and State of Social isn’t responsible for lost belongings, so keep an eye on yours.

Flying in or out on the day? Leave your luggage with the concierge at your hotel before you head to the stadium.

Yes. Optus Stadium caters for everyone, regardless of age, experience or ability, and its design aims to exceed accessibility codes, not just meet them. Have a specific requirement? Get in touch so it can be planned for, or read about access and inclusion.

Yes. No one under 18 is allowed in session rooms at any time.

Yes. Children aren’t allowed at State of Social, but there is a private parents’ room for anyone who needs to pump. Any member of staff can point you to it: a quiet, comfortable suite with a fridge and sink.

Do the right thing. If you are unwell, stay home and keep your germs to yourself. If you can send someone in your place, have them head straight to the registration desk on arrival for guidance. Questions or concerns? Get in touch.

Read the Privacy policy, the Code of conduct and the Terms & conditions.

Every in-person ticket covers the sessions for its days, plus morning coffee, lunch, afternoon treats and the sundowner. Here’s what each one includes.

Flights and hotels aren’t included. The accommodation page has the delegate rates.

Yes. Students, educators and not-for-profit teams get 10% off with a qualifying email address. It cannot be combined with the group discount. Not sure your address qualifies? Get in touch.

Yes. Five or more All Access or General tickets on one order get 10% off. Eight or more get 15% off. It’s applied automatically at checkout. It can’t be combined with other discounts or applied to tickets already bought, so get the team together before you buy.

No. Tickets are issued per delegate and give access to specific days. One ticket is one person.

Each All Access ticket also includes recordings, which are linked to the registered delegate, so tickets can’t be split or shared. State of Social is two days that build on each other, so the best version is both of you, both days.

No. Every delegate needs their own ticket, and your lanyard and wristband get you into sessions, so wear them at all times. Need a Companion Ticket? Get in touch.

Yes. Each ticket needs a first name, last name and email at checkout. Job title and dietary needs can wait: add them on your My ticket page before 1 August 2027.

Yes. Change the ticket holder’s name and email on the My ticket page. The link is in your ticket email. Do it before 1 August 2027. Get in touch if you get stuck.

Checkout takes Apple Pay, Google Pay or card, securely through Stripe. Visa, Mastercard and American Express are accepted.

Need an invoice before you pay? Get in touch for one. Registration is confirmed once payment is received in full, and invoices aren’t available after 1 August 2027.

You can have a full refund within seven days of purchase, up to 31 May 2027. Outside that window there are no refunds, but you can send someone in your place or resell your ticket. These terms are agreed at the time of purchase.

Yes. Get in touch and an invoice for the difference can be arranged. Once payment is received, the ticket is upgraded automatically. Upgrades close on 1 August 2027.

The Make the case page has the argument and an approval letter, ready to send.

If you bought your ticket directly, the tax invoice was emailed to you. If someone else paid, it went to them. Not there? Check your spam folder for the subject line TAX INVOICE.

Need another copy? Get in touch.

Open your My ticket page from the link in your ticket email. Job title and dietary needs go there too. Stuck? Get in touch.

No. There’s no physical ticket. Bring yourself and your photo ID. Once your wristband is on, leave it there: it gets you in for every day on your ticket and can’t be replaced.

Visa advice isn’t something State of Social can give. For trip planning, see the travel guide. Need a letter of support? Buy your ticket first, then get in touch.

No. Every session is recorded instead, so Online and All Access ticket holders can watch from anywhere.

Yes, for everyone with an Online or All Access ticket. Recordings go up within 48 hours of the event finishing and stay up for 12 months. More answers are in the Online ticket questions.

Send a pitch on the Speak page. Submissions open 1 December 2026 and close 30 April 2027.

Glad you asked. Get the partnership deck, then get in touch to talk through the options.

If you are a journalist or media professional covering State of Social for a third-party publication, you can apply. Media passes are for editorial coverage only. Content creators, marketers and brand representatives are not eligible, but are very welcome to attend with a purchased ticket.

Availability is limited, so every application is assessed and approved at State of Social’s discretion. The Media page has the details.

Yes: #StateofSocial27. Use it on Instagram, Facebook, LinkedIn and everywhere else you post, so you don’t miss the conversation.