Bronte O’Donoghue

Head of Marketing

Eagle Bay Brewery

Appearing at State of Social ’23

Breakout Session

SESSION DETAILS

Crafting Uniqueness: Differentiating in a Crowded Brewery Market
Join us for a frothy discussion on finding success in a crowded brewery market. You’ll get to hear from industry trailblazers as they discuss their unique strategies, challenges they’ve overcome, and tips to make your mark in a saturated market. This is your opportunity to learn how to carve out a unique space, build a strong brand, and resonate with your audience, no matter how crowded the marketplace. Whether you’re in the brewery business, or any industry facing stiff competition, this session is sure to leave you with valuable insights and practical strategies for standing out from the crowd.

Bronte O’Donoghue is a marketing and brand manager with a passion for all things beer.

After studying Marketing and Public Relations at Curtin Uni, she launched into the beer world to work for Feral Brewing and was instrumental in their success post acquisition by Coca-Cola Amatil. She has worked across branding design, product development, event management, and the digital marketing space.

She currently works for Eagle Bay Brewing Co and is Secretary of the WA Brewers Association.

She has recently relocated to the South West, where she hopes to spend more time outdoors and attempt to learn how to surf.