Dean Hunt
Chapter
Appearing at 9.00-10.00AM
Deep Dive
SESSION DETAILS
Metaphor Muesli: Breakfast of Brand Champions
In an era of performance marketing that demands immediate, trackable results, are we neglecting our most powerful selling tool? Put your metrics aside and discover Chapter’s brand muesli and how building your brand in 3-5 year cycles can unlock the performance you’re looking for.
Dean is a multidisciplined creative leader with 20-plus years of experience working on national and global brands. He has worked in London, Sydney, and Perth.
Dean thinks long-term and creates brand platforms that cut through. He has worked with some of the world’s biggest brands including Toyota, Nike, Coca-Cola, Compare the market, Tourism WA, WA Police, and many more. His work has been awarded locally and globally at D&AD, CANNES, AWARD, PADCS, IPA EFFECTIVENESS and many more.
SESSION DETAILS
Metaphor Muesli: Breakfast of Brand Champions
In an era of performance marketing that demands immediate, trackable results, are we neglecting our most powerful selling tool? Put your metrics aside and discover Chapter’s brand muesli and how building your brand in 3-5 year cycles can unlock the performance you’re looking for.
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