Deep Dive
Georgia Tappy
I’m a social media consultant based in Melbourne. My work specialises in youth marketing, with a particular focus on queer and pop culture.
Over the past 10 years, I’ve created viral videos for corporate clients, NGOs and government agencies. I specialise in pairing great visuals with even better storytelling.
The details · SOS25
Reach into the past to figure out the future: how to connect with Gen Z through social media
| Format | Deep Dive |
| Day | Wednesday 27 August |
| Time | 1.30 to 2.30pm |
| Room | RVR3 |
| Recap | SOS25 archive |
About the session
How do you listen to, learn from and create compelling content for a generation that’s online to be entertained? How do you build a brand Gen-Z enjoys and respects? From Insta to TikTok. From YouTube to Substack. From big cultural trends to tactical specifics. Master your Gen-Z A-game.
Previous appearances
Georgia Tappy on stage · SOS24
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