Ryan Northover is a leading Australian digital innovator and strategist, specialising in social media marketing, audience development and commercialisation.
Based in Sydney, Ryan leads social media strategy & engagement for News Corp Australia publishers; helping develop Australia’s most influential legacy news and lifestyle brands. He works closely with the world’s biggest platforms, including Facebook, Google, Apple, Twitter, Snap and LinkedIn.
He is also co-founder of So Media Group, a locally focused publishing and content marketing company in news, travel and lifestyle. Over the last decade, Ryan has worked in various roles across digital agencies, in-house marketing teams, startups and corporations.
With a unique and eclectic mix of experience in media and marketing, he offers unique insights into emerging trends, social media, brand building, business and the future of digital.