Alchemist level: Unlocked! With Berlin’s Richard Berney and Let’s Queer The Air’s Ashara Wills.

More SOS24 workshops! Queer your calendar and slip into some fresh creative briefs.

New customers and genius marketing ideas don’t grow on trees. Who knew?! But we’ve got two workshops at State of Social ’24 that’ll make conjuring creative brilliance and a more diverse customer-base muuuch easier.

Playful is Powerful w/ Berlin’s ECD Richard Berney

Is there a formula for unlocking the magic of creativity, both in yourself and others? Can you really play your way to creative marketing gold? (Spoiler alert from Richard: Yes. Yes, you can.)

Richard’s workshop will leave you inspired by the power of creativity and ready to become its master. Pulling back the curtain on a career running creative projects, teams and agencies, he’ll break down the delicate art and process of unleashing playful creativity. It’ll be brutally honest. It’ll probably involve failure. And it’ll be full of life-affirming beauty.

Unlock the LGBTIQA+ Golden Pot at the End of the Rainbow w/ Let’s Queer The Air’s Ashara Wills.

Hosted by Ashara Wills (she/her), a trailblazing multicultural queer strategist celebrated for weaving LGBTIQA+ narratives into the fabric of communities and businesses, this is more than a workshop. It’s your toolkit for embracing diversity and strategies that are as inclusive as they are impactful.

Go beyond merely reaching more diverse audiences. Get a handle on community dynamics and explore the transformative power of authentic storytelling. Take a deep dive into the art of engaging with the LGBTIQA+ community and create content that unlocks new audiences, growth and sales.

Richard and Ashara join Quiip’s Larah Kennedy, Bonfire’s Will Bal, Emojipedia’s Jeremy Burge, POLY’s Josh Gurgiel and a host of other digital and social alchemists on our customisable program of workshops. Check out all the alchemists in our exclusive lineup and start planning your program.