Announcements

There are two types of people attending State of Social ’26: the ones who lube then grind, and the kinky souls who grind first and lube later. Which are you? And what are we talking about?

Is AI-disrupted SEO grinding your gears? Are you kicking that can filled with big strategic decisions down the road?

How many people can say they sparked an entire online marketing community and transformed thousands of marketers’ careers – lives, even – with a single tweet? 

Successful digital media entrepreneurs know all about managing conflict. The best, like Tim Duggan, actively harness it. And he’s coming to State of Social ’26 to show you how.

Can you use your socials to deliver big SEO wins? Can you weave creators into your existing social strategy to build trust? Can social media to turn customer friction into an even stronger community?

Quiip’s Larah Kennedy and Kelly McParlane are demystifying Reddit at SOS26.

Friction is in our feeds, budgets, politics and the algorithms shaping our worldview. It’s exhausting! But State of Social legend Tess Palmyre says you can turn that exhaustion into creative liberation.

AI. Process. Efficiency. Is there even room for creative thinking to disrupt and innovate anymore? State of Social Hall of Famer Rob Campbell says there is. And he’s back for State of Social ’26 to rattle your creative cage, then liberate you from it.

Only our industry’s leading practitioners and pioneers make the cut at Australia’s smartest digital and social marketing event. And we’ve invited the best of the best back for SOS26’s friction-fest.

The smartest marketers are already thinking one move ahead.