Lizzie Young

Chief Executive Officer

Commercial Radio & Audio (CRA)

Appearing at 10.15-11.15AM

Deep Dive

SESSION DETAILS

The Trust Gap: Closing the Friction Between Social and Audio
Social for reach. Audio for trust. Right? Pause right there. What if you shattered that apparently binary choice with a super-charged campaign that combines the best of both worlds? Packed with practical how-tos, this session is where you fast-forward your strategic marketing goals.

Lizzie Young is a media executive with 25 years’ experience spanning the UK, US and APAC markets. As CEO of Commercial Radio & Audio, she leads Australia’s peak audio industry body, driving regulatory affairs, audience measurement, demand generation and digital transformation on behalf of 260+ commercial radio stations nationwide.

Prior to CRA, Lizzie served as APAC CEO and Global Growth Officer at social media platform WeAre8. She spent 12 years at Nine, Australia’s largest locally owned media company, rising to Managing Director of Local Markets, Group Marketing & Commercial Partnerships. Her earlier career included 12 years in radio at Southern Cross Austereo and Global Radio in London.

Across her career, Lizzie has led teams across content, marketing, sales, commercial partnerships and operations. She has a track record of delivering transformation projects following M&A activity and harnessing emerging platforms and technologies to drive growth.

Lizzie is a former Non-Executive Director of ASX-listed property platform Domain and a Founding Board Director of Future Women, where she continues as an Advisor and Mentor.