YOUR FAVES FROM SOS21 ARE BACK WITH ALL-NEW WORKSHOPS FOR #StateofSocial22!

That’s right, we’ve got Dear Storyteller’s Mike Drysdale, TV and radio’s Carmen Braidwood and Storyation’s Andrés López-Varela back for State of Social ’22. We couldn’t be more chuffed.

Who told us to book Mike, Carmen and Andres? You did!

In our SOS 21 feedback survey, Mike, Carmen and Andrés topped our all-star line-up of workshop hosts, so they’re back and setting the benchmark for SOS 22. Andrés will even be here IRL this year.

What are they saying?

We’ve got details about the workshops our talented trio are planning below and judging by the overwhelming thumbs-up you gave them, it’s safe to say they’ll be worth the cost of entry alone.

Maximum Volume Possible: the new MVP

For years, brands and marketers have been fighting the good fight against the tsunami of content on the internet. We’ve always tried to stay above the fray, focus on quality over quantity and be selective about the content we create. But, for better or worse, we’ve lost that fight.

The now established $100 billion creator economy, the definitive lurch towards short-form video content and streamlined social commerce have transformed the internet into a high-velocity, high-volume hypermart of content. And, as the age-old saying goes, “if you can’t beat them, join them”. So, it’s time for brands to properly join the party by going Maximum Volume Possible.

In this workshop, Andrés López-Varela, GM, Strategy & Operations at Storyation, will show you how to re-think your content strategy to achieve the Maximum Volume Possible in a manageable way.