Demystifying the alchemy behind the best social and digital marketing

What does SOS24’s alchemy theme really mean?

We’ve all been to those fluffy, aimless marketing conferences. One keynote speaker is promoting a book. Another is flogging their agency. Another is just regurgitating ‘Well, duh!’ content. Zzz…

State of Social is the exception to those conferences.

In fact, it’s not a conference at all. It’s a two-day feast of learning and inspiration. And this year, we’re dissecting and demystifying the alchemy behind the world’s best digital and social marketing.

Yes, we’ve got keynotes. Just not the tired speaking-circuit regulars.

We’ve got digital and social marketing’s mavericks and shaker-uppers. Pioneers like Michael Corcoran. Yes, the mastermind behind Ryanair’s envy-inducing socials (giving his only Australian talk).

Then there are the practical breakouts and workshops.

More than theory. More than case studies. You’ll learn first-hand from leading practitioners how to refine your craft, think differently, create new strategies and master new skills.

It’s pure gold. So, join your peers (and competitors) on 27 & 28 August at Optus Stadium. Find out how our industry’s top alchemists create digital marketing gold – and how you can too – from the science and technical smarts to that elusive, magical creative spark.