Insights from State of Social

Sure, it’s Australia’s brightest, brainiest digital marketing event. And sure, digital, social and marketing pros and agencies from all over upskill at SOS every year. But is it worth it?

Imagine knowing (not thinking or hoping but knowing) exactly what to do with your digital marketing, whatever signals our big, noisy world sends you. Like a foolproof sixth sense.

With real-world examples from his work with NOVA, where he’s harnessing digital tech and channels – including podcasting – to break the broadcast mould, Adam’s breakout is packed with valuable lessons for anyone in marketing looking to unlock new customer engagement opportunities. 

Whether you’re struggling to find more customers, the right words or happiness, we’ve got you covered with the three latest additions to our workshop line-up at State of Social ’23.

Can you claim a 120% deduction on your SOS23 ticket? 💯 That’s right, the government is (finally) passing the Skills & Training Boost tax package. It means you can claim the cost of your State of Social ’23 ticket as a tax deduction, as normal, PLUS A 20% BONUS TAX BREAK ON TOP! Read all…

Australian social media laws and Gen Z psychology: two of life’s elusive mysteries. But not anymore. We’ve lined up two must-see breakout masterclasses for State of Social ’23 that will ensure you stay on the right side of Gen Z. And the law.

Our practical workshops on Day Two of State of Social are the stuff of legend. And we’ve got two of SOS22’s legends back for an encore this year to help you upskill it on social and GA4.

Cutting through in our omnichannel, multi-platform world is hard. Providing a seamless brand experience is even harder. Unless you’re Josh Gurgiel, who’s going to spill the beans at State of Social ’23.

Not your average digital marketing conference. Not a digital marketing conference at all.

All those digital marketing skills you know you need to work on? We’ve got them covered. All the stuff you don’t know you need to know (but you really need to know)? We’ve got that covered too.

Rob is a creative and strategic force of nature. He’s one of our industry’s top global strategists. He’s the mercurial mind behind award-winning creative campaigns. And he has the honour of being called an ‘asshole’ by Lars Ulrich, Richard Branson and Dan Wieden (who know their assholes).

With an All Access ticket to SOS23, Australia’s brainiest digital marketing event, you get all the keynote and breakout goodness of Day One, PLUS digital marketing workshops on Day Two (and some extra-special BONUS virtual sessions).

Stop the creeping doubts and harmful self-talk. End the second-guessing and shut down your inner cynic. Grab your State of Social ’23 ticket and know you’re set up for an epic year ahead.

Edwin is one of the most in-demand social marketing maven around, helping businesses – big and small – transform organic reach and engagement. His keynote-workshop combo will help you do the same.

Get yourself to Perth. It’s 🔥. Even in August.

Join your people at Australia’s brainiest digital marketing event. Grab your ticket for State of Social ’23 at Optus Stadium on 22 and 23 August for two days of learning, upskilling, caffeinating, note-swapping, geeking, gawking, applauding, eating, drinking and laughing.

Even the best in the business can miss important signals and opportunities. Don’t ignore this one. Grab your ticket to Australia’s brainiest digital marketing event.

Make sure you catch Andrés at State of Social ’23 and upgrade your digital storytelling and content creation game and your ability to spot and exploit all the marketing signals the digital universe sends you.