Q. Is State of Social ‘24 All Access worth it?
A. Are you mad?!

We’re all going to State of Social ’24 at Optus Stadium on 27 and 28 August to get smarter. And sometimes, the best way to get smarter is to ask a stupid question (or what you think is stupid).

We don’t mind (we’ll be asking a few ourselves). Nor do SOS24’s digital marketing alchemists. But there’s one question that will make you look like you’ve lost it. Or the ability to do basic arithmetic.

“Is a State of Social ’24 All Access ticket worth it?”

Really? You’re not sure if 24+ hours of original, educational, inspirational content from digital marketing’s leading thinkers, doers and shaker-uppers is worth $875*? Bona fide alchemists like:

  • Multi-Cannes-Lion-winning strategist James Whatley. Play your way to digital marketing gold like PlayStation, OREO, Xbox, Converse, Honda F1 Racing and LEGO.
  • Trailblazing CMO Lia Haberman. Raise your social-first game with the creative marketing mind that brands like Google, AT&T and Macy’s turn to.
  • The Washington Post’s Dave Jorgenson. Become a TikTok sensation with digital marketing author, reporter and The Post’s TikTok guy.
  • Frankly’s Michael Corcoran! Apply some illogical brand alchemy (that will make your socials actually work) with the genius who piloted Ryanair to the social media stratosphere.
  • Plus, all our breakout and workshop hosts. Including DoubleVerify’s Imran Masood, Bonfire’s Google Search Generative Experience (SGE) expert Will Bal, social media superstar Georgia Tappy, brand and marketing IP VIP Dave Stewart, Emojipedia’s Jeremy Burge, Quiip’s Larah Kennedy, Brandable’s Tess Palymre, Happiness Co’s Julian Pace and more to come.

We’re talking six HUGE keynotes, HEAPS of breakouts and a HOST of strategy, creative and technical workshops. And it only takes one idea from one alchemist to transform your year. Or career!

Coming to State of Social ’24 is like curating every training course and consulting session you know you need (not to mention the ones you don’t know you need), but without the hard work. Or the price tag. So yes, SOS24 is 100% worth it, even when we’ve only announced 50% of the lineup.

Make a smart move. Go All Access!

*That’s roughly $36 per hour of original training and education content! But remember, ticket prices go up on 1 July, so if you haven’t already, grab your discounted, tax-deductible All Access ticket!